Richard H. Thaler

Richard H. Thaler

Richard H. Thaler, Nobel laureate in Economic Sciences (2017), is celebrated for his groundbreaking contributions to behavioral economics and finance. He serves as the Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics at the University of Chicago Booth School of Business, where he also directs the Center for Decision Research. Thaler’s influential books, including Misbehaving: The Making of Behavioral Economics and the bestseller Nudge (co-authored with Cass Sunstein), have reshaped economic thinking by exploring how human psychology impacts financial decisions. As a leading authority, he co-directs the Behavioral Economics Project at the National Bureau of Economic Research, furthering the field’s reach and insights.

  • Economics, Psychology
  • Male
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  • NudgeNudge
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    By : Cass R. SunsteinRichard H. Thaler

    Nudge: Improving Decisions About Health, Wealth, and Happiness

    In a world where our choices are never as free as they seem, Nudge reveals the hidden levers that shape how we decide—from what we eat to how we save, vote, or plan our futures. Through the lens of behavioral science, it explores how small, well-placed cues—nudges—can guide us toward wiser, healthier, and more ethical outcomes without taking away our agency. But can gentle guidance coexist with true freedom, or does every choice architecture carry the fingerprints of power? With clarity and warmth, this book challenges us to see decision-making not as a cold calculation, but as a deeply human dance between impulse, intention, and design. It is a quiet manifesto for a smarter society—one choice at a time.

    • Originally Published: 2008
    • Publisher: Penguin Random House, 2022
    • Genre: Non-fiction
    • Pages: 384
    • Book Type: Hardcopy
    • ISBN: 9780141999937
    • Access: Members